Accuride Wheels To Roll Farther Into Canada
EVANSVILLE, IN— Truck part supplier Accuride plans on strengthening its Canadian presence by working with Canadian truck sales and marketing agency Specialty Sales and Marketing (SS&M).
“From British Columbia to Newfoundland, SS&M will be integral to Accuride’s renewed focus on growth within Canada’s heavy duty market,” said Scott Hazlett , Accuride senior VP of operations.
To grow its business in the Canadian market, Accuride hired 13 SS&M’s sales reps to represent Accuride’s steel and aluminum wheels and Gunite-branded wheel-end components.
“SS&M’s deep knowledge of the Canadian marketplace, extensive contacts within the industry and nimble footprint will … strengthen Accuride’s reach and customer support across Canada,” Hazlett said.
The sales team will work under the leadership of François Albert, Accuride’s manager of Canadian sales.