Continental Tire Americas will give you an iPad 2 if you can think of a good name for their mascot.
It's a contest the company started to commemorate their recently revamped TrukFix program.
TrukFix is an emergency road service hotline and assitance program for commercial tire national account customers, and Continental recently overhauled the program to provide better customer service, communication and reliability.
The mascot will fly the TrukFix flag at dealers, trade shows, events and for online communication. But the character is missing one key component — a name.
“We’re asking our customers to help us and show their creative side," said Clif Armstrong, director of truck tire marketing for the Americas.
You can enter at the TrukFix website or the Continental Tire Facebook page.
The contest runs through February 24 with the winning name to be announced mid-March. Continental will unveil the mascot and give away miniatures at the Mid-America Trucking Show, March 22-24 in Louisville, KY.
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2013/04/05
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2012/03/21
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