Today's Trucking


Daimler CEO talks growing share, struggling market

October 6, 2016 by John Smith

LAS VEGAS, NV – It’s a tough market for truck sales these days, but Daimler Trucks North America president and Chief Executive Officer Martin Daum still sees a “light at the end of the tunnel” – and is setting firm goals for the year to come.

Where Canadian Class 8 sales were up 6% in 2014 and 3% in 2015, they are down 24% this year. Daum expects 360,000 Class 6-8 trucks to be sold in the NAFTA region this year, down dramatically from 424,000 units last year, and even the 384,000 in 2014.


Autonomous vehicles need “political engineering”: speaker

October 5, 2016 by John Smith

LAS VEGAS, NV — Advances in technology are bringing autonomous vehicles closer to reality, but first they will have to overcome some significant government-related barriers.


Detroit Diesel collaborating with Microsoft, AT&T

October 3, 2016 by John Smith

LAS VEGAS, NV – Detroit Diesel will be collaborating with AT&T and Microsoft to enhance the Detroit Connect suite of connected vehicle services, Daimler Trucks North America has announced.


Freightliner unveils brand new New Cascadia

September 1, 2016 by John Smith

COLORADO SPRINGS, CO – Want to have a closer look at the new 2018 Freightliner Cascadia? Wait no longer. Check out a video preview in our Ultimate Test Drive series.


Daimler Profit Rises 3%, Dana Earnings Fall

July 25, 2016 by Dave Nesseth

STUTTGART, GERMANY — Car and truck maker Daimler AG (OTC: DDAIF) on Thursday reported a slight increase in its second quarter profit, but it expects significantly lower truck sales for this year. Meanwhile, one supplier is feeling the effects of the slowing North American commercial vehicle market.


European truck makers fined billions for price fixing

July 20, 2016 by John Smith

BRUSSELS, BELGIUM — The European Union is fining five truck makers nearly 3 billion euros (Cdn $4.3 billion) for acting as a cartel to fix prices of medium and heavy-duty trucks and time the introduction of technologies to comply with emissions rules.

It’s the highest fines ever imposed by the EU for a single cartel – twice the previous highest amount, imposed in 2012, according to Margrethe Vestager, the European Union’s competition commissioner, in a statement.

MAN (now owned by Volkswagen), Daimler, DAF (owned by Paccar), Iveco and Volvo/Renault — which together account for around nine out of every 10 medium and heavy trucks sold in Europe — had been working together for 14 years, from 1997 until the European Commission’s investigation in 2011 put a stop to it.


Detroit’s Virtual Technician turns 5, reaches 200,000 units

June 15, 2016 by Dave Nesseth

DETROIT, MI – Five years after its launch, Detroit is celebrating a key milestone for the Connect Virtual Technician remote diagnostic system developed in partnership with Zonar Systems Inc.


Daimler commits to new North American show

May 24, 2016 by John Smith

CHICAGO, IL – The North American Commercial Vehicle Show (NACV Show) today announced that Daimler Trucks North America (DTNA) has signed a letter of intent to exhibit at the inaugural NACV Show in Atlanta, Georgia from September 18-22, 2017, as well as the 2019 and 2021 NACV Shows. DTNA also joins the NACV Show exhibitor advisory committee.

“Daimler Trucks North America has diligently reviewed numerous concepts and proposals for the next evolution in shows and exhibitions in the North American commercial vehicle market, and we have chosen the North American Commercial Vehicle (NACV) Show as the one commercial vehicle event that can meet our business goals and needs,” said Daimler Trucks North America President and CEO Martin Daum. “The NACV Show is the perfect platform for Daimler Trucks North America to connect with our suppliers and fleet customers, launch new products and meet with industry press.”


PHOTO GALLERY: Western Star Transformer, 5700 XE

May 17, 2016 by John Smith

GREENVILLE, SC — Western Star unveiled updates to the 5700 as well as a new Extreme Duty (XD) Offroad package and MBT-40 Transformer chassis last week. Here’s a sneak peek of a few images from the Larens Proving Grounds. For complete coverage, see the July edition of Today’s Trucking.


PICK: Police cool fight over sausages at Daimler AGM

April 10, 2016 by Dave Nesseth

BERLIN, GERMANY – As Daimler AG shareholders approved the biggest dividend in the company’s history, two investors got into a fight at its annual general meeting over complimentary sausages.


Daimler shows off semi-autonomous platooning

March 24, 2016 by Rolf Lockwood

DUSSELDORF, GERMANY — Daimler Trucks has taken its leading-edge status one rather large step forward with the introduction of its Highway Pilot Connect platooning system.

In a demonstration here today, three semi-autonomous Mercedes-Benz Actros tractors pulled their trailers down the A52 autobahn in a platoon formation — 15 meters or 49 ft apart — and eventually into the massive hall where some 300 journalists had been assembled for the occasion.

It’s a world first, of course. We’ve seen platooning demonstrations before, going back several decades in fact, but never with semi-autonomous trucks.

Three semi-autonomous Mercedes tractor-trailers form a three truck platoonHighway Pilot Connect is based on the existing Highway Pilot system that Daimler showed off in 2014 with its Future Truck 2025 program, the first semi-autonomous heavy truck to hit the road. That was dramatic but it was on a closed German highway. It was followed last May with the introduction by Daimler Trucks North America of the Freightliner Inspiration Truck which travelled down some very public roads in Nevada. And it was licensed to do so, also a world first.


Layoffs Continue at Daimler Truck Plants

February 17, 2016 by Dave Nesseth

CLEVELAND, NC – Daimler has announced that it’s cutting 1,250 jobs in North America this spring as demand for commercial trucks continues to slip.

The company says the layoffs will directly impact two Freightliner truck plants in North Carolina, including 700 workers at its Mount Holly plant, and another 550 at its Cleveland facility, the location where 900 jobs were also slashed in January.

In a news release, Daimler said its Cleveland plant will now have a single shift of 1,600 people, while Mount Holly will have two shifts with 1,450 total employees. Just two months ago, the Cleveland plant’s employment was near 3,000 workers.

Production of heavy-duty trucks in 2016 is expected to be down 10% to 20% from 2015.


Schaefer named Daimler’s New GM of Marketing, Strategy

January 20, 2016 by Dave Nesseth

PORTLAND, OR – Daimler Trucks North America (DTNA) has announced that Kary Schaefer, who joined the company in 1995, will be the new general manager of marketing and strategy.


Daimler Trucks to Make New Medium Duty Engines in Detroit

November 23, 2015 by sehui

DETROIT, MI — Daimler Trucks on Friday announced it is making a big financial investment to enable production of the new Detroit DD5 and DD8 medium duty engines at Detroit’s headquarters and manufacturing facility in Redford, MI.

Joined by Michigan Governor Rick Snyder, and nearly 2,000 United Auto Workers employees, the company celebrated the announcement of the new lines of DD5 and DD8 medium duty engines and officially launched production of the company’s Detroit DT12 automated manual transmission, previously manufactured in Germany.

The new engines, first announced at the 2014 American Trucking Associations annual conference, will be available in select Daimler Truck North America vehicles by the end of 2016.


Daimler Trucks Expecting Boost in 2016

October 26, 2015 by sehui

PHILADELPHIA, PA– “Expect class 6-8 truck orders for 2016 to be less than 2015, but better than 2014”, says Martin Daum, President and CEO of Daimler Trucks North America (DTNA) during his annual media recap at the American Trucking Associations’ 2015 Management Conference and Exhibition held in Philadelphia a few days ago.